Carrefour is opening its first 5 stores in Greece, which have been in operation since April, as the company states in a relevant announcement that it “officially started the new era of its presence in Greece”
The first phase of the development of the Carrefour branch network, envisages the opening of branches in the periphery, with emphasis on the tourist areas, having already opened 2 stores in Zakynthos and 3 stores in Halkidiki, while the creation of 7 more has been launched in the near future. shops, in areas with heavy tourist traffic, such as Santorini. The first phase of development is done through the franchise method.
In parallel with the development plan of the network in the region, the first corporate store in Athens is being built, which will start operating by next September, marking the expansion of the Carrefour network to urban centers.
The target
Aiming to create a total of 25 stores by 2022, Carrefour’s network of stores will include 5 different types, depending on the data and the specific conditions of each local market, including Carrefour Flash 10/10, the most innovative type of store that will be inaugurated for the first time in Greece.
Carrefour Flash 10/10, is a type of fully automated, small-scale store, which Carrefour creates within urban centers, with the main feature the lack of cash registers and the ability to serve the customer quickly, following the philosophy 10/10 , “10 seconds to shop and 10 seconds to pay”. Flash 10/10 offers a seamless shopping experience, with no waiting, with customers entering and leaving the store without having to go through a portal and using the cash register.
New types of stores
In addition to the innovative Carrefour Flash 10/10, the company launches four more, basic types of stores, the Carrefour Market, larger stores in urban centers and the region that offer a wide range of fresh and local products, the Carrefour Bio, which offer 100% organic and ecological products, the Carrefour Express, with convenience stores which will be located in neighborhoods but also in city centers and SUPECO, which are parking discount stores, a type of store that provides a selected range of products that cover all needs of consumers at the current best market prices, which will be created at the entrances of large urban centers.
“We are implementing a dynamic plan to create a network of stores, with different characteristics, which are fully adapted to the needs of each local and supra-local market. With the opening of our first stores, we officially started the new era of Carrefour in Greece, aiming to offer consumers quality products at the most competitive prices. This year, an effort will be made to operate all types of our stores, both in urban centers and in the region, including the tourist areas that were the first phase of implementation of our strategic plan”, notes Vassilis Stasinoulias, CEO of Carrefour in Greece.
Development
Carrefour’s chain of stores is developed by Retail and more, a subsidiary of the Teleunicom-Globalsat Group, which undertook the return of Carrefour to the Greek market, after a relevant agreement with the French company.
The Globalsat – Teleunicom Group of companies leads the Greek market in the distribution and marketing of technology products and home appliances and small appliances and at the same time develops and provides specialized professional solutions utilizing new technologies. The Group has exclusive partnerships with leading international brands, such as Samsung, Huawei, TCL and Sencor and cooperates with all companies in the telecommunications and technology sector as well as with all retail networks in Greece and Cyprus. In 2020, the Globalsat – Teleunicom group started its cooperation with Blink Charging Hellas, undertaking, as a commercial representative, the development of the network of Blink electric car charging stations in Greece, while a few months ago it announced through Retail and more, the conclusion of the agreement for the reopening of Carrefour in the Greek market.
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