Construction of the “Hard Rock Hotel & Casino Athens,” a one-of-a-kind Integrated Tourist Resort in Europe, a joint venture by GΕΚ ΤΕRΝΑ and Hard Rock International started yesterday.
Surpassing the 1 billion euros mark, the investment extends to over 1.5 billion euros, with the construction phase expected to generate 3,000 jobs. During its operational phase, the resort will continue to employ 3,000 individuals while the Integrated Resort Casino (IRC) is set to contribute tens of millions of euros annually to the Greek government for the next 30 years. 
Groundbreaking Ceremony
Earlier in the morning at the site earmarked for the development of the comprehensive tourist complex, representatives of the joint venture partners, government ministers, and U.S. Ambassador George Tsounis inaugurated the initiation of preliminary technical work with a symbolic gesture.
Hosts and invitees wielded guitar-shaped shovels (the iconic symbol of Hard Rock) and signaled the commencement of construction activities.
What to Expect from Hard Rock Hotel & Casino Athens
The “Hard Rock Hotel & Casino Athens” aims to significantly enhance Greece’s tourism offering. It will feature a luxurious 5-star hotel with suites and rooms providing panoramic views of the sea, Athens, and the Parthenon.
The comprehensive tourist complex will be complemented by a world-class casino, elevating the hospitality and entertainment landscape in Athens.
The resort’s infrastructure will boast a state-of-the-art exhibition and conference center, providing high-end facilities. Additionally, a cutting-edge entertainment venue is planned to host concerts by internationally renowned artists. Beyond these amenities, the complex will house famous restaurant and café brands, the renowned Rock Spa®, a pool, and retail outlets.
G. Peristeris and J. Allen
The project, a joint venture between Hard Rock International (51%) and GEK TERNA (49%), is slated for completion within three years. Emphasizing the ambitious scale of the investment, George Peristeris, the Chairman and CEO of GEK TERNA, stated that it is expected to surpass 1 billion euros. On his part, Jim Allen, President of Hard Rock International, estimates the cost to reach 1.5 billion euros.
Source: tovima.com
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