
The direct contribution of tourism to the Greek GDP in 2022 is estimated at €24 billion, equivalent to 11.5%, with five regions representing nearly 90% of the country’s revenues, three of which are purely tourist regions, according to a study by INSETE, a non-profit organization promoting the tourism sector.
As the study notes, these figures reflect the resilience and dynamism of the tourism sector, as 2022 marked the exit from the pandemic, despite facing initial months and related restrictions. The Southern Aegean, accounting for 27% of revenues, Crete with 21%, Attica with 17%, the Ionian Islands with 15%, and Central Macedonia with 9%, collectively contribute to almost 90% of the total tourism revenues.
The report refers to 18 strategic directions at the national level from the grouping of Actions in the study by INSETE titled “Greek Tourism 2030 │ Action Plans.”
Key Findings:
Based on the report, the majority of the country’s tourists arrive by plane, followed by road arrivals, with minimal percentages for arrivals by ship and train. The trend in air arrivals has strengthened since 2019, increasing from 66% to 76% in 2022, while other categories saw a decrease: by car from 31% in 2019 to 22% in 2022, by ship from 3% in 2019 to 2% in 2022, and train from only 0.02% in 2019 to 0.01% in 2022. However, it’s essential to note that 2022 was not a “normal” tourist year.
Regarding the seasonality of Greek tourism, the bulk of arrivals traditionally occurs in the third quarter, with the July-September period gathering 56% of the country’s visitor arrivals, based on both 2022 and 2019 data.
The aim is to identify critical areas of intervention in the sector, emphasizing the urgent need for the public and private sectors to join forces and collectively ensure the competitiveness and future, sustainable growth of Greek tourism.
Source: tovima.com


Latest News

Cost of Living: Why Greece’s 3% Inflation Is Raising Alarm
Greece appears to be in a more difficult position when it comes to price hikes, just as we enter the era of Trump’s tariffs.

Fitch Ratings Upgrades the Four Greek Systemic Banks
NBG’s upgrade reflects the bank’s ongoing improvements in its credit profile, Fitch notes in its report, including strong profitability, a reduction in non-performing exposures (NPEs), and lower credit losses

Trump to Announce Sweeping New Tariffs Wednesday, Global Retaliation Expected
With Trump's announcement just hours away, markets, businesses, and foreign governments are bracing for the fallout of one of the most aggressive shifts in U.S. trade policy in decades.

Inflation in Greece at 3.1% in March, Eurostat Reports
Average inflation in the eurozone settled at 2.2%, compared to 2.3% in February

Greece’s Unemployment Rate Drops to 8.6% in February
Despite the overall decline, unemployment remains higher among women and young people.

Jerry Kalogiratos Highlights Key Role of Energy Transition and Data Demand in LNG Outlook
Energy transition and the prospects of LNG were discussed at Capital Link’s 19th Annual International Maritime Forum, during a panel discussion with Jerry Kalogiratos (Capital Clean Energy Carriers Corp.)

Santorini Safe and Ready for a Dynamic Tourism Season
Authenticity, cultural heritage, and genuine experiences at the center of Santorini's new promotional campaign

Electricity Bills: Greece Announces Reduced Tariffs Schedule
Greece will now offer lower electricity rates between 11:00-15:00 and 02:00-04:00

Chevron Confirms Eyeing Natural Gas Exploration South of Crete
Chevron recently declared its intent to explore a third area, south of the Peloponnese.

Evangelos Marinakis: A time of change from which shipping can benefit
Speaking at the 19th Annual Capital Link International Shipping Forum Evangelos Marinakis stressed the challenges that shipping faces today