Supermarkets in Greece saw a 3% surge in turnover in the first quarter of 2024 according to the most recent market data provided by NielsenIQ. Concurrently, private label products are progressively occupying a larger share of consumers’ shopping preferences.
The study indicates a promising outlook for the organized retail food sector in the first quarter of 2024. Data up to March 31 reveals a solid growth of +3.0% compared to the same period last year. Fast-moving consumer goods (FMCG) followed suit with an increase of +2.7%.
This growth is largely attributed to a surge in sales volumes, as price increments remained relatively moderate, at around 1%. This trend has notably stimulated consumption patterns.
Regarding FMCG super-categories, both Food & Beverages and Personal Care and Beauty sectors witnessed a robust turnover increase of +3.3%. However, Home Care products experienced a -1.7% decrease in turnover, largely due to a significant reduction in average prices.
Private label products are gaining traction, comprising 25.4% of shopping basket shares, up from 24.7%. Furthermore, promotional activities are increasing from 68.7% to 69.8%. According to NielsenIQ’s latest findings, promotions heavily influence 9 out of 10 shoppers in their brand and store selections.
Source: tovima.com
στο Google News και μάθετε πρώτοι όλες τις ειδήσειςLatest News
Bank of Greece Governor Says EU will Retaliate to Trump’s Tarrifs
The Bank of Greece Governor defended the independence of central banks amid criticism from U.S. President-elect Donald Trump, who had publicly commented on Federal Reserve Chair Jerome Powel
September in Greece Winning Tourists Over from US, Germany
Tourists continue to visit Greece off-season into Sept. with the number of inbound travelers up by 6.6% and a 7.9% rise in travel receipts.
Bitcoin Surges Toward $100K Amid Pro-Crypto Optimism in US
According to Reuters, the cryptocurrency surged to an all-time high, briefly exceeding $96,898 during Asian trading hours.
Greek Driver Violations at a Touch of a Button
Traffic offences recorded in the last five years by Greece’s “Driver Behavior Control System” are now available on Gov.gr Wallet
Milan Tops List of Most Expensive Streets, Athens’ Ermou Holds Steady at 15th Place
In Athens, following Ermou Street is the southern suburb of Glyfada and Tsimiski Street in Thessaloniki.
New Gov.gr Service Enables Secure Reporting of Minor-Related Delinquency
It should also be noted that via the recently introduced initiative ‘Safe Youth’ application citizens have access to specially tailored informative material regarding the safety of children and adolescents
Thousands Strike in Athens Over Soaring Living Costs and Stagnant Wages
Inflation, particularly in food prices, has been crushing Greek households
Greece Overhauls Property Valuation System
Greece plans to launch a revamped property value registry in 2025 and overhaul the way objective values are calculated to enhance tax revenue and improve transparency.
Greece’s New Tax Bill Foresees Tax Relief Beyond Big Business
Tax relief measures in Greece are proposed for freelancers, property owners and farmers, along with 'big business'
Unions Call Nationwide Industrial Strike for Wed.
Mass transits are usually affected, especially in the greater Athens-Piraeus area, although bus and metro services are curtailed but not fully halted
![ΗΠΑ: Στρατηγικό σχέδιο για τριπλασιασμό της παραγωγής πυρηνικής ενέργειας έως το 2050 [γράφημα]](https://www.ot.gr/wp-content/uploads/2024/05/nuclear-power-4021418_1280-90x90.jpg)
![Τουρισμός: Πάνω από 5 εκατ. αφίξεις σε καταλύματα τον Σεπτέμβριο [γραφήματα]](https://www.ot.gr/wp-content/uploads/2021/10/katalymata-90x90.jpg)
![Φοροδιαφυγή: Τα τέσσερα νέα ψηφιακά εργαλεία στη μάχη – Τι πιστεύουν οι πολίτες [γραφήματα]](https://www.ot.gr/wp-content/uploads/2024/11/WhatsApp-Image-2024-11-21-at-19.47.36_93593176-600x400.jpg)
