The European Payment Report – Greece 2024, presented by Intrum, unveils digital transformation, efficiency enhancement, and liquidity improvement as core business objectives for 2024.
Out of 240 representatives surveyed across 15 sectors of the Greek market, a significant 77% prioritize digital transformation, surpassing the European average by 6%.
Efforts to streamline operations and reduce costs are also pronounced, with 72% of businesses aiming to enhance efficiency. Concurrently, 67% emphasize the importance of bolstering liquidity.
Encouragingly, sentiments regarding business performance are positive compared to the previous year, with 56% feeling equally or more resilient. Additionally, 76% report stabilized or decreased credit losses, signifying financial stability.
Looking ahead, over 40% of businesses prioritize development for 2024, with 65% recognizing the potential of digital business models as sustainable investments.
Meanwhile, 55% anticipate growth in the domestic market, with a notable 40% eyeing expansion into European markets.
Despite growth aspirations, half of the Greek businesses surveyed express interest in international expansion. However, practical challenges in back-office functions such as payment management and cash flows hinder their ambitions.
Moreover, sustainability emerges as a critical business priority, with 56% emphasizing the importance of environmental responsibility in customer retention.
Payment cycles are significantly influenced by overdue payments, highlighted by 63% of respondents, followed by common international challenges.
The integration of Artificial Intelligence (AI) is seen as a potential solution to overdue payment management, with 43% anticipating AI-driven personalized communication to enhance processes.
However, concerns linger regarding potential errors and the loss of personal customer contact, with 61% expressing reservations about AI’s extensive use in payment management and back-office support.
Source: tovima.com
στο Google News και μάθετε πρώτοι όλες τις ειδήσειςLatest News
Greek Government Reissues 10-Year Bond Auction for €200 Million
The amount to be auctioned will be up to 200 million euros, and the settlement date is set for Friday, April 25, 2025 (T+5)
Greece Defines Continental Shelf Limits and Maritime Zones in Landmark EU Document
The Maritime Spatial Planning (MSP) framework represents a comprehensive approach to spatial planning and is crucial for the successful development of a blue and circular economy
EU Praises Greece’s RRF Progress as Revised Recovery Plan Nears Completion
Athens is preparing to submit its revised “Greece 2.0” Recovery and Resilience Plan after Easter, with a slight delay from the initial timeline but with the European Commission’s approval.
Greek €200M 10Y Bond to be Issued on April 16
The 3.875% fixed-interest-rate bond matures on March 12, 2029, and will be issued in dematerialized form. According to PDMA, the goal of the re-issuance is to meet investor demand and to enhance liquidity in the secondary bond market.
German Ambassador to Greece Talks Ukraine, Rise of Far Right & Tariffs at Delphi Economic Forum X
Commenting on the political developments in his country, the German Ambassador stressed that it was clear the rapid formation of a new government was imperative, as the expectations across Europe showed.
Athens to Return Confiscated License Plates Ahead of Easter Holiday
Cases involving court orders will also be excluded from this measure.
Servicers: How More Properties Could Enter the Greek Market
Buying or renting a home is out of reach for many in Greece. Servicers propose faster processes and incentives to boost property supply and ease the housing crisis.
Greek Easter 2025: Price Hikes on Lamb, Eggs & Sweets
According to the Greek Consumers’ Institute, hosting an Easter dinner for eight now costs approximately €361.95 — an increase of €11 compared to 2024.
FM Gerapetritis Calls for Unified EU Response to Global Crises at EU Council
"Europe is navigating through unprecedented crises — wars, humanitarian disasters, climate emergencies," he stated.
Holy Week Store Hours in Greece
Retail stores across Greece are now operating on extended holiday hours for Holy Week, following their Sunday opening on April 13. The move aims to accommodate consumers ahead of Easter, but merchants remain cautious amid sluggish market activity.
